Case Study
MSC's Data Center Mystery Shopping - Global Study
Research Context
MSC was commissioned by a data center service provider—a client seeking to ascertain service charge prices from various cabinet installations through to the operation of colocation services, including service level agreements (SLAs), among other parameters.
Research Methodology
The study focused on data center service providers and mystery shopping through email and in-person visits was employed, encompassing 350 data center service providers. Research was conducted across ten key regions in Ghana:
- Greater Accra
- Ashanti
- Western
- Northern
- Central
- Eastern
- Volta
- Brong Ahafo
- Upper West
- Upper East
Key Findings & Impact
The research provided valuable insights into price variations for procuring data center services across continents, countries, and SLAs. These insights were instrumental in developing tailored strategies and fostering partnerships to enhance the client’s position within the data center market. The findings enabled the client to: